ABOUT ASTAXANTHIN
Astaxanthin is a bright red carotenoid pigment (natural colour) derived from haematococcus pluvialis (H. pluvialis), an algae with the highest levels of astaxanthin, accumulated in response to stressors from its environment, such as starvation, high levels of salt, high temperature and radiation. The accumulation of astaxanthin turns the algae from green to red, and is responsible for the bright pink-red colouring of many marine animals such as salmon, crab and lobster and the brightly coloured feather of flamingos, who obtain astaxanthin through their diet. Aside from its wonderful colouring, its main action is that of an antioxidant and, as such, providing protection to algae from environmental stressors.